Compounding CustomersAlmost all of us understand the glory of financial compounding.

Simply, it’s when the money you invest earns you money without extra effort on your part. It’s the eighth wonder of the world…or so Einstein told us.

Earn, save and invest $10,000 and in a short time its value increases to $12,000 and then $14,400 and so on.

The super-cool part was you only had to do two things to reap those beautiful, on-going, non-effort $4,400 compounding dollars:

  • Earn, save and invest
  • Choose the investment wisely

So how about we apply some of this magic to your business. Put in effort now—the right, well-chosen effort—and your business will grow without devoting any excessive hours, stress or strain.

In the case of your business, the effort to compound is finding customers. Find, contact and serve customers, and your business will experience the magic of Compound Effort.

But here’s the rub—how the heck do you find those customers in the first place?

People tell you to “build your database,” yet they don’t share how to find the people to put in your database.

Can’t compound anything if there’s nothing to start with!

So how about we have a bit of an on-going conversation about finding customers over the next few weeks?

Because when you find the very best ways for you to find your specific customer, you will begin to experience the Magic of Compound Effort.

More customers, more sales, more money, more profit without more effort.

I’m all in on that. You?

Go forth and do great things,

Martha Hanlon and Chris Williams

P.S. Did You Know—we’re spending 90 minutes on August 19th to talk about very specific actions you can all take in your business to get more customers—to Compound Your Effort.

Mark August 19th on your calendar right now. Your invitation is coming soon.