When I was a kid, I had a book filled with those maze puzzles. I’d work and work on a puzzle, turning left and then right only to run into one of the dead ends.
Then I finally decoded the solution to the maze, and became a Master Puzzle Solver (when you’re eight you have to give yourself a cool name at moment like this).
And once I figured out this “secret” (which every kid in the universe knows so it’s not so secret), the puzzles were solved in a flash!
Work the maze backwards!
Working backwards solves many of life’s puzzles. Many of our puzzles feel like a maze, don’t they? Like…perhaps…how to get more money in your business.
We can use this same “working backwards” approach to solve that brainteaser, too. Let’s give it a try right now:
- To earn more money you must sell more people.
- To sell more people you must call more people.
- To call more people you must have more prospects to call.
- To have more prospects to call you must have a database.
- To have a database you must have strategies and tools to gather contact info from suspects.
So…to have more money you must have strategies and tools to build your suspect list.
Dilemma solved!!
Strategies and tools that build your suspect list—build your database—lead to more money for you!
How many strategies and tools are you actively using to build your database?
When you spend just a little time adjusting, adding and developing database strategies and tools, you’ll spend a lot of time counting your money.
Go forth and do great things,
Martha Hanlon and Chris Williams
P.S. Did You Know—your website, landing pages and opt-in sites are some of those tools, and there’s much more you can do besides offering an opt-in to build you database?
I’ve been working for a year with a company that has enabled us to fast-track our list-building simply by tweaking our web pages in some simple, key ways.
I’ve asked them to join us August 19th to share with you.
Mark August 19th on your calendar right now. Your invitation is coming soon.