Finish Strong, Start Strong

October 6, 2021

What are you doing right now to create your success for next year?

Setting ambitious goals? Creating new products or programs? Doing a review of the successes and failures over the first 3 quarters of this year?

Many business experts are urging you to spend your time in the 4th Quarter of the year focusing on the year ahead. But that can be a mistake.

Success in business is all about momentum. You can’t build on what you haven’t achieved. Taking your eye off finishing the 4th Quarter strong will put you behind on Day One of the first quarter of next year.

While there is much conventional wisdom that says, “start strong to finish strong,” the real truth is that you have to finish strong to start strong. Don’t worry, there’s still time to end the year strong.


Four Tips to Get You to that Strong Finish

Don’t try to do everything – There is no way that you’re going to get everything on your list done. What matters is that you do the IMPORTANT things for your business. Determine the two or three critical things that will have the most important impact and the biggest payoff for your business.

Do those most important things first, whether it’s adding a new team member, closing a big sale or getting a key system in place. Stay laser-focused on these critical things to create the strongest foundation for you to build upon in the coming year.

Focus on action – Time is short, but you can make the most of it. No matter what happened in the first 9 months of the year, you can still end 2021 strong, if you stay in action through the next few weeks. Many people use holiday time to take a breather, thinking that they’ll gear up again after the first of the year. Don’t be one of them!

Limit Distractions – Don’t let all the turkey and tinsel take your eye off the prize. I’m not suggesting that you skip the holiday festivities, but don’t let them take over your calendar. Build time for celebrating into the schedule and stay on task when you’re working.

Avoid Procrastination – Is there something important that remains undone?  Get it finished so that it’s not hanging over into the new year. A strong finish also means a complete finish. Figure out what needs to be done to get the job done, and then do it.

Do you have big ideas for January? Give yourself the best start possible by having a super strong finish in October, November, and December. Create that momentum now.


Go forth and do great things,

Martha & Chris

Your Health

September 29, 2021

There’s an old saying, “When you’ve got your health, you’ve got it all.” This really rings true for me. How about you?

With COVID still dominating the news, physical health is high on everybody’s radar screen. We think about how to protect our health, how to protect the health of other people, and what to do if our health becomes compromised.

Advice is coming from every corner…doctors, scientists, policymakers, pundits, and pretty much anybody who cares to express an opinion.

Today is National Women’s Health and Fitness Day and we’re wondering…how healthy are you?



This is a good day to look at your health and to make sure that you are doing everything you can to be and stay healthy. Not just physically, but in every dimension of life.

Physical wellness is the dimension that comes to mind first when we talk about health. Today, we want to encourage you to think about your health in four other areas:

Mental Health – Mental health is all about how your mind processes information and experiences. It encompasses emotional, psychological, and social well-being. It affects how we think, feel, and act. It also helps determine how we handle stress, relate to others, and make choices. You are mentally healthy when your internal responses are consistent with your external circumstances.

Emotional Health – Where mental health is primarily about internal processes, emotional health is concerned with external processes and behaviors. You are emotionally healthy when you can

  • feel, express, and manage a range of positive and negative emotions
  • form and maintain good relationships with others
  • cope with and manage change and uncertainty.

Spiritual Health – Spirit is what cannot be defined as part of the body or as part of the mind. Body, mind, and spirit all have an effect on one another. Those with good spiritual health typically display hope, a positive outlook, forgiveness/self-acceptance, commitment, meaning and purpose, a sense of self-worth, clear values, and feelings of peace. Spiritual health also includes a sense of connection to something beyond ourselves, and between ourselves and others.

Financial Health – The state and stability of your personal finances and financial affairs is what defines your financial health. Typical signs of strong financial health include a steady flow of income, rare changes in expenses, strong returns on investments, and a cash balance that is growing.

The demands of running your own business or the responsibility for the care of others can often result in ignoring one or more of the dimensions of health. Because these dimensions are inter-related, ignoring one can have a negative impact on the others.

You probably are accustomed to having an annual exam to safeguard your physical health, but how often do you assess your health in the other dimensions? If you haven’t stopped to take stock of your health in any aspect, today is a good day to do that.

If you find that your health in any dimension could use a little improvement, make a plan to address those issues. And then, stick to it.

Don’t let business or busy-ness get in the way. You deserve the best in life. And you know the old saying.

When you’ve got your health (all of it, in every dimension), you’ve got it all.

Go forth and do great things,

Martha & Chris

3 Cures for a Chronic Business Problem

September 22, 2021

There’s a chronic disease making the rounds in the business community. No, I’m not talking about COVID.

Do you have it?  Probably so.

See if you recognize yourself in this scenario.

You’re an overachiever.  That’s what overachievers do.  You commit.

Then you commit again.  And again.  And finally…you break, stress out, freak out or come to your boiling point.

Let’s just call it like it is. You are an Over-Committer.

You commit to your business, the kids’ school events, checking in on your parents, the monthly book club, your golf league, volunteering at a community or church event, serving on a board, making dinner for an elderly couple, speaking at an event…what have I missed?

Yes, you have that chronic disease.  Let’s call it “Over-Commitment-itis.”

I get it. For some of these things, there’s no choice but to commit. And the others?

What’s really going on is that you aren’t setting priorities or establishing boundaries. And even though many people wear “busy” as a badge of honor, it’s not really a good thing.

The good news is that Over-Commitment-itis can be cured.

Here are three things you can do right now if any of what you’ve sounds way too familiar.

  1. Figure out your Top 4 Priorities: Identify the 4 critical places you must spend your time.  Only 4.  It’s easy to believe you have way more than 4.  But you don’t.  Beyond 4, the request is probably important or even nice to do.  But it’s not critical.
  2. Practice this: “No.” Just learn to say no.  The next person who asks you to do something that doesn’t land within your Top 4 Priorities (that means 4…not 4 ½ or 12), beg off.  Be polite about it.  You can do it. It gets easier the more you practice.
  3. Polish Your Negotiating Skills: When someone asks you to do something outside your Top 4 Priorities that you’d really like to do, see if you can negotiate.  Can you do it later?  Could you oversee the request rather than do it yourself?  Can you introduce them to someone who does it better than you?

When you practice these three things, you’ll find yourself feeling better. You are recovering from Over-Commitment-it is. Now that you have a little more breathing room…

Go forth and do great things,

Martha & Chris